Amberwood at Holland Preview: Price Guide, Units and Launch Timeline
20 Jul 2026 · 5 min read

CEA Salesperson Registration: R061623D · Huttons Asia Pte. Ltd (Estate Agent Licence L3008899K) · Updated 20 July 2026
“Data-driven property advice. Straight talk, no hype.”

I am Winnie Lim, a licensed CEA agent, and buyers keep asking me the same thing about this site. They have seen the name on a hoarding or in a search result, and they want to know what is real. Here is what is confirmed, what is still open, and how I would read it.
What Amberwood at Holland actually is
Amberwood at Holland sits in the quiet Old Holland Road enclave in District 10 (Tanglin, Holland, Bukit Timah), beside a Good Class Bungalow Area. That setting matters. A GCB neighbour means low surrounding density and a development held to a strict low-rise character, which is rare for a new launch this close to town.
Sim Lian Group secured the Holland Link site through the Government Land Sales programme with a bid of about $368.4 million, which works out to roughly $1,432 psf per plot ratio. The site is a 99-year leasehold parcel awarded in August 2025.
Key facts at a glance
| Item | Detail |
|---|---|
| Developer | Sim Lian Group |
| Location | Holland Link, off Old Holland Road, District 10 |
| Tenure | 99-year leasehold |
| Land cost | About $368.4 million, roughly $1,432 psf per plot ratio |
| Units | 212 |
| Max height | 6 storeys |
| On-site requirement | Childcare centre |
| Nearest MRT | King Albert Park (Downtown Line), a future Cross Island Line interchange |
| Preview | Guided for 3Q 2026 |
| Launch price | Not yet released |
Launch timeline and what to watch
Sim Lian has not published an official price list. The preview is guided for the third quarter of 2026, with the showflat opening ahead of the official launch. Treat any psf figure circulating online as an estimate until the developer releases the real numbers.
On pricing, market analysts currently point to a range of about $2,800 to $3,000 psf for typical units. That is an estimate, not an official figure. The one hard anchor we do have is the land cost of roughly $1,432 psf ppr, which sets a floor for where launch pricing can realistically land. On that basis I would not expect entry-level numbers here.
Why 212 units changes how you should approach it
This is a small project. At 212 units across a maximum of 6 storeys, the good stacks are genuinely limited, and boutique launches in prime districts tend to see the best-facing units taken early. If a particular orientation or floor matters to you, the preview weekend is where that gets decided, not the month after. Small projects also mean thinner resale volume later, which cuts both ways: scarcity supports price, but it can make exit timing less flexible.
Transport: the Cross Island Line angle
The nearest station is King Albert Park on the Downtown Line. The bigger story is that King Albert Park is planned to become an interchange with the upcoming Cross Island Line. Day-to-day access to the site runs via Blackmore Drive. For a low-density address in this part of District 10, a future interchange within reach is a genuine connectivity upgrade rather than a marketing line.
How it compares, and where to read more
If you are weighing this enclave against nearby government land sale sites, I broke that down separately in Holland Road GLS versus Dunearn Road GLS. For the wider district, see my District 10 property guide. The live project page, which I update as details firm up, is Amberwood at Holland.
With only 212 units, the best stacks move at preview. Tell me your budget and preferred layout and I will send you the floor plans and indicative pricing the moment Sim Lian releases them, plus a preview slot. Get on the Amberwood list on WhatsApp.
Common questions about Amberwood at Holland
Where is Amberwood at Holland located?
It is on Holland Link, off Old Holland Road, in District 10, beside a Good Class Bungalow Area. Vehicle access is via Blackmore Drive, and the nearest MRT is King Albert Park on the Downtown Line.
How many units are in Amberwood at Holland?
212 units, across a maximum height of 6 storeys, which makes it a boutique low-rise project by new-launch standards. A childcare centre is required on site.
What is the price of Amberwood at Holland?
Official pricing has not been released. Analysts currently estimate roughly $2,800 to $3,000 psf for typical units, but that is an estimate. The land was secured at about $1,432 psf per plot ratio, which gives a sense of the cost base.
When will Amberwood at Holland launch?
The preview is guided for the third quarter of 2026, with the showflat opening ahead of the official launch. I can notify you directly once the date and price list are confirmed.
Who is the developer of Amberwood at Holland?
Sim Lian Group, which secured the Holland Link government land sale site in August 2025 for about $368.4 million.
What I like here is the setting rather than the headline. A 6-storey, 212-unit project beside a Good Class Bungalow Area is a genuinely low-density address in District 10, and that scarcity is hard to replicate. What I would watch is the price. The land cost of about $1,432 psf ppr means this will not launch cheap, so the question is not whether it is expensive, it is whether the specific stack you want justifies the premium over an older, larger freehold nearby. Go to the preview with two or three stacks shortlisted and a walk-away number already decided.
By Winnie Lim, licensed CEA agent and founder of AIProperty.sg
Thinking about Amberwood at Holland?
If you want the floor plans, the price list and a preview slot the moment they are released, message me. For the full cash picture on any purchase, see how much you really need to buy a condo. WhatsApp me at +65 88772688.
This article is for general information only and should not be considered financial, legal, tax, or investment advice. Property decisions should be based on individual circumstances and independent professional advice.
About the Author

Winnie Lim is a licensed CEA real estate agent and the founder of AIProperty.sg. With a background in supply chain analytics, she brings a data-driven approach to Singapore property, and won the 2024 Million Dollar Award for consistent, client-first results.
CEA Salesperson Registration: R061623D · Huttons Asia Pte. Ltd (Licence L3008899K)
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